3 Credits

LectureSpring 2024
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Spring 2024 Instructors: Steven Wu

This course focuses on the use of modern, data-drive analytics marketing techniques. Focuses on the analysis of marketing data and metrics to help make business decisions. A hands-on course that requires extensive use of the computer. Laptops required.

Course AGEC 42900 from Purdue University - West Lafayette.

Prerequisites: (AGEC 20300 or AGEC 20400 or ECON 25100) and (AGEC 32700 or MGMT 32300 or MGMT 32400) and STAT 30100 and (AGEC 20200 or AGEC 20201)

Fall 2024 Schedule:

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